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商務(wù)英語(yǔ)面對(duì)面溝通常用句型
作為商務(wù)英語(yǔ)溝通的重要組成部分——面對(duì)面溝通(Face-to-Face Communication)毫無(wú)疑問(wèn)是最為直接、快捷的。然而,事實(shí)上,如何成功地與英美商業(yè)人士面對(duì)面溝通,對(duì)許多國(guó)內(nèi)商務(wù)人員來(lái)講仍是一大挑戰(zhàn)。即便是英文口語(yǔ)流利者,由于缺乏必要的溝通技巧,抑或不了解相關(guān)的背景知識(shí),也會(huì)常常導(dǎo)致溝通的失敗。筆者根據(jù)多年與英美商業(yè)人士打交道的經(jīng)驗(yàn)以及多年的理論研究,通過(guò)本文向讀者介紹了商務(wù)會(huì)面的具體過(guò)程,并分析了其中所涉及的功能句型、身體語(yǔ)言、文化差異以及其他注意事項(xiàng)。
溝通過(guò)程(Communication Process)
一些商業(yè)人士在與外籍生意伙伴打交道時(shí)由于不熟悉溝通的具體過(guò)程再加上英語(yǔ)語(yǔ)言能力又欠缺,見(jiàn)面后往往會(huì)不知所措、語(yǔ)無(wú)倫次,結(jié)果雙方都很尷尬,這樣顯然不利于商務(wù)合作。以下將一次完整的初次商務(wù)會(huì)面分解成八個(gè)部分,具體如下表:
opening
1. 打招呼(Greeting)
2. 介紹(Introduction)
3. 寒暄(Small talk)
Body
4. 進(jìn)入正題(Getting down to business)
5. 業(yè)務(wù)洽談(Business talks)
6. 結(jié)束正題談話(huà)前過(guò)渡(Pre-closing the conversation)
Closing
7. 結(jié)束談話(huà)(Closing the conversation)
8. 再見(jiàn)(Farewell)
以上八個(gè)構(gòu)成部分是按照初次商務(wù)會(huì)面來(lái)分解的,若是相互熟悉的商業(yè)人士之間則可以省去以上第二步的介紹,其他過(guò)程都基本相同。
常見(jiàn)句型(Practical Expressions)
了解商務(wù)會(huì)面的各個(gè)構(gòu)成步驟之后,下一步商務(wù)溝通者應(yīng)當(dāng)熟悉并且盡量做到熟練掌握每個(gè)步驟相對(duì)應(yīng)的基本功能句型。下面以對(duì)話(huà)的形式分別列舉功能句型并作簡(jiǎn)要介紹。
1. 打招呼(Greeting)
打招呼的英語(yǔ)表達(dá)很多,可分為正式與非正式用語(yǔ),商務(wù)會(huì)面應(yīng)當(dāng)使用較為正式的打招呼用語(yǔ),常見(jiàn)表達(dá)如下:
A: Nice/glad/pleased to meet you.
B: Nice/glad/pleased to meet you too.
若是會(huì)面的雙方已相互熟悉,則可用以下表達(dá):
A: Good afternoon/morning!
B: Good afternoon/morning!
A: How are you (doing)?
B: I'm very well. And you?
A: How is everything?
B: Not bad. What about you?
A: How are things? /How is it going?
B: Everything is fine. How about you?
2. 介紹(Introduction)
介紹分自我介紹和介紹別人,常見(jiàn)句型如下:
A: I'd like to introduce myself. My name is Jay.
B: Nice to meet you. I'm Tom.
A: Let me introduce myself. My name is Peter.
B: Pleased to meet you. My name is Jenny.
A: May I introduce you to our manager, Mr. Lee?
B: Yes, please. Pleased to meet you, Mr. Lee.
A: I'd like you to meet Jane Brown, our department/line manager.
B: Nice to meet you, Mr. Brown. My name is Tom Jackson.
3. 寒暄(Small talk)
寒暄雖然不屬于業(yè)務(wù)洽談內(nèi)容,但它卻是商務(wù)溝通重要構(gòu)成部分。和英美人士寒暄時(shí)要了解他們的寒暄習(xí)慣以及話(huà)題,應(yīng)盡量避免涉及個(gè)人隱私的話(huà)題。若交談雙方已非常熟悉,這一過(guò)程也可能會(huì)省略或相對(duì)縮短。
4. 進(jìn)入正題(Getting down to business)
寒暄過(guò)后可以利用以下句型自然過(guò)渡到業(yè)務(wù)洽談:
A: Let's get started.
B: Yes, I'm looking forward to it.
A: Let's get down to business.
B: OK.
A: Shall we get down to business?
B: Yes, please.
5. 業(yè)務(wù)洽談(Business talks)
順利的寒暄之后,交談雙方會(huì)感動(dòng)自然、放松,這對(duì)下一個(gè)溝通過(guò)程(即交談的目的:業(yè)務(wù)洽談)非常有利。事實(shí)上,許多商業(yè)人士認(rèn)為商務(wù)溝通的難點(diǎn)在于業(yè)務(wù)洽談前后的一些步驟,尤其是寒暄這部分。成功的寒暄往往會(huì)帶來(lái)令人愉悅的業(yè)務(wù)洽談氛圍。業(yè)務(wù)洽談的具體過(guò)程涉及各種功能句型,在此就不一一列舉。應(yīng)當(dāng)強(qiáng)調(diào)的一點(diǎn)是,會(huì)面的目的在于溝通,因此,我們?cè)谟糜⒄Z(yǔ)和外籍商業(yè)人士溝通時(shí)不要因?yàn)楹ε路刚Z(yǔ)法錯(cuò)誤而不敢表達(dá)。
6. 結(jié)束談話(huà)前過(guò)渡(Pre-closing the conversation)
我們知道寫(xiě)作要注意行文的銜接與連貫,口頭表達(dá)也應(yīng)過(guò)渡自然。在結(jié)束談話(huà)之前,交談雙方可以使用以下表達(dá)順利過(guò)渡到會(huì)談的結(jié)尾:
A: I think we have covered every point.
B: I think so.
A: I think that covers everything.
B: Yes, I agree.
A: OK. Shall we go over what we've talked about today?
B: Yes, please.
7. 結(jié)束談話(huà)(Closing the conversation)
結(jié)束業(yè)務(wù)洽談后,東道主一般要感謝來(lái)訪者并表達(dá)將來(lái)再次見(jiàn)面或聯(lián)系的愿望,常見(jiàn)的表達(dá)如下:
感謝(Acknowledgement)
A: Thank you for your help. B: I'm glad I could help.
A: I really appreciate your time. B: It's my pleasure.
A: Thank you for your cooperation. B: You're welcome.
展望未來(lái)(Looking forward)
A: I look forward to seeing you again. B: Me, too.
A: Have a good weekend/journey/holiday. B: You, too.
8. 再見(jiàn)(Farewell)
表達(dá)再見(jiàn)概念的用語(yǔ)較多,常見(jiàn)商務(wù)場(chǎng)合的表達(dá)如下:
A: Nice meeting you. Goodbye.
B: Nice talking to you too. Bye.
A: Speak to you soon.
B: Me, too.
A: Take care.
B: Cheers. (British way).
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